Loughborough Park,

We’re spending approximately £100 million transforming Loughborough Park.

Loughborough Park 2 website

About these homes


Loughborough Park

Number of homes


Tenure of homes

Social rent
Affordable rent
Shared ownership



Loughborough Park is a development of 390 flats built in 1938. Before the redevelopment it failed to meet the government’s Decent Homes standard, which sets minimum criteria for properties such as heating and insulation requirements, making sure they have adequate space, how modern the kitchens and bathrooms are, and the size and layout of communal areas.

Our commitment to residents

The regeneration will deliver a number of benefits to current and future residents at Loughborough Park, including:

  • providing 97 additional homes, bringing the total number to 487 – all for social rent, affordable rent or shared ownership
  • modern kitchens and bathrooms
  • lower running costs through energy efficient design
  • private balconies
  • improved internal and external communal areas
  • increased security through design in the new homes.

 Here’s what one of our customers had to say:

“I’m new to Guinness and moved to Loughborough Park last year. It’s nice, quiet, warm and everyone has their own outdoor space. I have two people living beside me. Everyone is considerate and we’re all getting to know each other so it looks like it’s going to be a nice community. The staff are very helpful and supportive. Every time I’ve asked them for anything they’ve helped me.”  – Ola Akintunde

The final phase of the estate regeneration will be completed by August 2019.

Working with the community

At the end of last year our Aspire Awards funded a community mosaic project at Loughborough Park, which combines elements of the community with the 78-year history of the Loughborough Park estate.

Residents of all ages got involved in the creation during workshops in the October half-term.

The finished mosaic was unveiled at the newly built playground for everyone to enjoy.

Take a look at this short video of residents working hard on the mosaic, and enjoying the final masterpiece.